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Feature Story - June 2006
Wrigley Field Project
Gem's Upgrade Brings Bleacher Bums' Bliss

by Craig Barner

Detractors like to chide fans of the Chicago Cubs for misplaced loyalty.

It has been 98 years since the ballclub on the city's North Side won a World Championship and 61 years since it gained the National League Pennant.



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Yet, fans keep coming back to watch the team in blue pinstripes in part because its home is Wrigley Field, the 92-year-old gem that is the second-oldest ballpark in Major League Baseball after only Boston's Fenway Park. For some, the two fields are shrines of authenticity because of the graceful sports architecture and distinctive urban feel.

Cub executives hope fans cheer the completed $13.5 million bleacher renovation that was under way during the most recent off-season. The 2006 baseball campaign at Wrigley started on April 7 with a 5-1 Cub victory over the St. Louis Cardinals.

Aesthetics and circulation were improved, said Mark McGuire, executive vice president of business operations of the Cubs. Restroom fixtures and concessions stands have increased in number, and revenue-generating enhancements include the new Batter's Eye Lounge and the expansion of the bleachers.

With more money, the Cubs could lure the players to end the post-season championship draught.

Along the same lines, a sign at the center field gate proclaims the Bud Light

Bleachers because the Cubs sold the naming rights to the area for less than $1 million a year.

"I think the design achieved what we set out to achieve," McGuire said. "That's the one thing with our fans: We'll know soon what they think."

Capacity Above 40,000 Fans

There will be more fans to opine about the changes because capacity went up 1,783 seats for a maximum count of about 41,300 fans. Over the course of a season, about 145,000 more paying customers can fit into the park than in previous years.

New are about 1,594 bench seats, 253 box seats, 100 wheelchair seats and 62 seats in the lounge, McGuire said.

The key change was the extension of the bleachers, said Mark Palmer, associate principal of Kansas City, Mo.-based HOK Sport + Venue + Event. They cantilever over the sidewalks fronting Waveland and Sheffield avenues between 5 and 15 ft., depending on the location.

"The Cubs' purchasing of 8 ft. of public right-of-way and allowing the columns to move out reduced the cantilever considerably," he added.

The cantilever covers about half the width of the sidewalks along Sheffield and Waveland.

Inside, the park has increased at street level about 5,300 sq. ft. Because of the enhancement, a concourse is beneath the bleachers for the first time ever, and a 360-degree concourse is also a first.

"Before, they had a circulation path on the Waveland side, but it was for service functions," Palmer added. "Now, this ties into the concourse of the ballpark."

A side benefit is that during rain delays, the bleacher bums can shelter in the concourse, rather than squeezing beneath the scoreboard or standing on ramps.

Also because of the greater amount of space, the bleachers have a 13,800-sq.-ft. patio in the back, another first.

Batter's Eye Lounge Up

The Batter's Eye Lounge, the other important addition, is located in the lower-center-field area of the bleachers closed to fans for decades because light-colored clothing often interfered with the batter's sight.

To avoid being a hindrance, the lounge was painted the same familiar Wrigley Field dark green as the seats and has glazing that from the field looks black. Inside, the glazing is transparent, and the lounge provides a close-to-the-field view of the action.

The facility can be leased for private events while a game is being played.

A portion of the old lower center field bleachers were demolished, and the back of the outfield wall was fully braced, said Dave Puls, project manager for Turner Construction Co. in Chicago, the general contractor.

"We had to deal with the new structure and maintain the integrity of the old structures, including the existing brick walls, columns and scoreboard structure," he added.

Surgical skill was required of the construction crews. Only about 25 to 30 ft. of space
for the new construction separated the back of brick walls from the existing structure.

The steel forming the lounge's foundations and structure was set from the street to avoid damaging Wrigley's outfield. A 120-ton crane was used to reach over the famous scoreboard.

Another Wrigley first is wheelchair seating in two different bleacher locations, in shade above the Batter's Eye Lounge or unshaded in right field. An elevator was installed at the gate mainly to move wheelchair users and their companions.

Fourteen points were added for food, beverage and merchandise sales, and some of the concessions stands have full menus. Previously, only limited menus were available in the bleachers because of the lack of space for food preparation.

Restroom capacity doubled. The number of fixtures for women went up 140 percent, to 36, and the number for men increased 72 percent, to 50.

Other improvements included a larger camera hut for broadcasting than before, additional TVs for fans and new sound system.

Polishing the Gem

A number of aesthetic elements were incorporated to mesh with Wrigley's charming appearance.

For example, the previous wood-slat center-field gate had started to look almost derelict but was replaced with a handsome cast-iron fence.

"The idea was to bring daylight and openness and create a kind of entry plaza," HOK's Palmer added.

Brick pavers were installed to form the new sidewalks on Waveland and Sheffield, and the new exterior wall is traditional Wrigley Field red. Ivy will be planted on the exterior wall to mimic the famed ivy inside.

"The idea was to make it blend in as much as possible and not be something that stuck out," Palmer said.

An opening in the wall along Sheffield will allow passers-by to see into Wrigley during game day, though a shade cloth will cover the opening, the Cubs' McGuire said.

Looking ahead, a multipurpose facility to allow for more retail and restaurants is in permit review for the parking lot west of the stadium. The initial cost estimates are higher than expected.

"We're trying to make the finances come together," McGuire said. "If it all falls together, we'd start it at the end of this season."


 

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